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The Woodstock brand embodies the ideals of building a new world order that starts with “us” not “them”. The “us” is made up of people who believe we can do better. The “us” that stands against the establishment and is not afraid to question authority. The “us” that believes we can rise above rhetoric that often surrounds us all. At Woodstock, we celebrate our ability to step out of the fray and bring people together to enjoy this life we have.

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